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Belgrade FOC

Belgrade, Serbia
Client: EyeMaxx & Freeport Leisure
Year: 2010 - present

This will be Serbia’s first Factory Outlet Centre on the northern outskirts of Belgrade, on a well-connected site on the main highway between Belgrade and Novisad.

The two-phased development on 8.2ha site delivers 18,000sqm GLA with 1,250 car-parking spaces.

BCIdesign’s open-air scheme focuses on a series of public courtyards and squares with connecting passages. The concept is influenced by a rich heritage of central European architecture with coloured render, natural stone archways, tree-lined avenues, coloured awnings and shades.


BCIdesign and BCIstudio Ltd
  • development consultants
  • masterplanners
  • architects
  • interior designers
  • retail planners
  • graphic designers